South Korea is the 10th largest economy in the world and a huge global country in East Asia, a very technological and high product manufacturing country.
South Korea is a developed nation with many huge companies or brands in the world and is one of the sources of investment in India and there are many famous Korean brands we use in our day to day life and have manufacturing facilities in India.
So today let's find out some of the famous Korean brands in India.
One of the biggest brands in India as well as in the world - Samsung introduced its first mobile in 2004 in India. Later launched telecommunication in 2008. Samsung was originally a grocery trade store at first but then it started manufacturing electronics appliances.
Samsung follows a simple business philosophy: to devote its talent and technology to creating superior products and services that contribute to a better global society. To achieve this, Samsung sets a high value on its people and technologies.
The Samsungs smartphones, TV, Laptops, and many electronics are very famous and in demand in India which is why it is the number Korean brand in India.
Source : https://www.samsung.com/in/
LG corporation was founded on 5th January 1947 and then launched in India in January 1997 and is one of the oldest foreign brands in India. It was also declared no. 1 as India’s most attractive brands report in 2016.
The letters "L" and "G" in a circle symbolize the world, future, youth, humanity, and technology. Our philosophy is based on Humanity. Also, it represents LG's efforts to keep close relationships with our customers around the world.
The symbol mark consists of two elements: the LG logo in LG Grey and the stylized image of a human face in the unique LG Red color. Red, the main color, represents our friendliness, and also gives a strong impression of LG's commitment to deliver the best.
LG manufactures home appliances and used to manufacture mobile phones also but have stopped now. As you can see it is also one of the oldest brands of South Korea.
Source : https://www.lg.com/global
Kia is also a very popular brand, gaining attention in India as it launched. It is also launching a manufacturing plant in different parts of India which is expected to bring more employment.
Kia Automobiles was founded in 1944 and manufactures cars since April 2017, Kia laid the foundation of a new manufacturing facility in Anantapur District, Andhra Pradesh with a capital investment of 2 billion USD with an aim to produce approximately 300,000 units per year.
Kia Motors Corporation's brand slogan – "The Power to Surprise" – represents the company's global commitment to surprise the world by providing exciting and inspiring experiences that go beyond expectations.
Source : https://www.kia.com/in/home.html
Hyundai is also a car manufacturing country and is a very famous brand in India. It was founded on 29 December 1967 and launched in May 1996.
Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is India’s first smart mobility solutions provider and the number one car exporter since inception in India.
It currently has 11 car models across segments SANTRO, GRAND i10 NIOS, All New i20, i20 N Line, AURA, VENUE, Spirited New VERNA, All New CRETA, ALCAZAR, New TUCSON & KONA Electric.
Mr. Unsoo Kim is the Managing Director and Chief Executive Officer of Hyundai Motor India Limited. He joined Hyundai Motor Company, South Korea in 1991.
HMIL’s fully integrated state-of-the-art manufacturing plant near Chennai boasts of advanced production, quality, and testing capabilities.
On November 26th 2018 the global phenomenon K-pop group BTS became the global brand ambassador of Hyundai moreover boosting its sales all over the globe.
Source : https://www.hyundai.com/in/en
Cheil Advertising Media
Cheil Advertising Media was launched in 1973 and is now under Samsung which offers public marketing, advertising media, shopping marketing etc. It is also now one of the popular brands in India and in the world.
Cheil India is an Agency built for Now where creativity is inspired by technology. With over 700 employees across 5 offices, Cheil India is one of the largest and fastest growing communication solutions agencies in the country.
Their specialisms are led by domain experts in retail management, e-commerce, data analytics, design, experiential, strategy, content and digital technology. All ideas have creativity + technology at their core.
Source : https://cheil.com/in/
KB Bank Financial Group
Kookmin Bank or KB Bank is a bank group of South Korea and also operates in India. KB bank is the most famous bank in South Korea. KB Bank made an asset of 465 trillion South Korean won.
KB Financial Group, with its origin rooted in Kookmin Bank and Housing & Commercial Bank, was established in 2008 to better serve our clients and deliver more value.
As Korea's leading financial institution, they provide a full range of financial products and services to our clients to make their financial lives better. They pledge to strive to innovate and move forward continuously to bring more value and drive growth.
Ceragem India was established in 2005 and 530 centres are operating. We are constantly making efforts for customers’ health and happiness. We are also continuing various CSR activities to fulfil our social responsibilities in return for customers’ CSV activity.
In December of 2020 Ceragem India was awarded with ‘2020 Global Corporate Social Responsibility Award’ by the South Korean Government.
Source : http://ceragem.co.in/ceragem/
Lotte is a corporation which supplies food, shopping and other investments and is the biggest chocolate producer in India. The Lotte food industry supplies many kinds of chocolate, ice creams and its famous Lotte Choco pie which we love the most.
Lotte Choco Pie, 100% Vegetarian, enjoys great patronage with all consumer age groups offering a multi-textural eat experience. The company has earmarked huge plans for growing the pie category in India.
Lotte India Corporation Limited came into existence post the takeover of Parrys Confectionery from Murugappa Group in 2004. Lotte Confectionery, the parent company of Lotte India is part of the Korean conglomerate, Lotte Group.
The company is a respectable player in the confectionery space with strong brands like Coffy Bite, Caramilk, Lacto King and Lotte Eclairs apart from BooProo and Spout gums. Coffy Bite, a power brand has a history of more than 3 decades of existence.
Innisfree cosmetics is one of the biggest brands in South Korea and also very famous in India. Its beauty products have been satisfying its customers for a very long time. It creates natural made products and is known for its reasonable price.
In 2010, the idea of naturalism phrased as ‘Natural Benefit from JEJU’ was established. Innisfree's devotion to good ingredients represents the brand’s philosophy, which aims to present customers with a healthy form of beauty through natural products. Amorepacific is securing outstanding technical capability based on its ceaseless efforts and the following development of exclusive technology and products.
POSCO Steel Manufacture
POSCO pursues 'Corporate Citizenship: Building a Better Future Together'. POSCO will become a valued member of society, grow alongside various stakeholders, such as employees, shareholders, customers, suppliers, vendors and local communities, and pursue the values of consideration, coexistence and symbiosis.
POSCO is steadily marching forward over the past 50 years with the firm conviction of steel patriotism, will push on down the path of the New POSCO road, continuing to build a company that will even more deeply align with customers in the future.
These were some of the popular Korean brands in India which shows how good relations between India and South Korea are economically and would be great jobs and career opportunities for both Indians and Koreans.
These brands which are present in India will also tie good bonds between two countries. As India is growing we are expected to see many Indian brands in South Korea.
Author : Saurabh Thapa & Smriti Ekka